Thursday, 7 November 2013

Raise the Marketing Bar with Scaffolding


I'm over in Rotterdam this week and another trade show.

Now this is what I call a trade stand - no pretences, no marketing flim-flam - just pure schmooze.


It's a bar. When your company is a shipyard and you're exhibiting at a marine exhibition, there's not much you need to do in the way of marketing - everyone knows exactly what you do.

Saw this too and it gave me an idea for a cheap, but stylish coffee table (or even dining table).


It's made from scaffolding, which is as cheap as, well, scaffolding, and a few bits of pallet, but I'd use heavy oak beams.


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