Saturday 27 April 2019

Hyperreal, Council Estate, Bunny Marketing


I think Flipboard and eBay need to rethink their marketing strategies. I keep seeing eBay adverts on Flipboard for things I've already bought, and they persist for weeks after I've bought them. Talk about shutting the stable door after the horse has bolted.

A couple of weeks ago Hay found the head of a toy bunny in the garden while doing some digging. She washed it and then put it away, believing it must have been from some relative in the 60s, or possibly hers or her sisters when they were kids. Earlier this week she found the body. She cleaned and washed that too, carefully sewing the head to the body.


Scary...

Last night we went into Bath to see a George Shaw exhibition. Shaw paints scenes from the Tile Hill Estate near Coventry with Humbrol acrylic paints, which makes his paintings look like photographs. The subject matter, however, is utterly banal - but hyperreal, as the example below shows.


Yes, that's actually a painting.

The gallery was selling postcards of his works, but they just don't work as postcards, as they simply look like photos of uninspiring dumps.

His technique is amazing, but if you owned one of these you'd have to be continually telling people they are paintings and not somewhat pedestrian photographs of a council estate near Coventry.

Here are some more examples.





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